Guggenheim Museum Bilbao

Photos from Flickr’s Creative Commons

Guggenheim Museum Bilbao
Urdaibai, Spain

Museum/Cultural Institution

Services provided as part of Guggenheim employment.

Located 40 kilometers from Bilbao on the beautiful estuary of the Urdaibai Biosphere, the Guggenheim Museum Bilbao was looking to expand not through iconic architecture as one might expect, but through the development of an ever-changing iconic landscape experience that could become a new model for the integration of art, design, and ecology. 

Cultural Forecasting

– Forecasting through qualitative and quantitative research
– Future scenarios and impact assessment

Institutional and Program Strategies

  • – Vision and mission strategies
  • – Content and program ideas from concept to implementation
  • – Peer/competitive analysis